Company: KeyRecruiters
Industry: Executive & Technical Recruiting
Contact: Russ Hoffman
Title: Founder
Headquarters: Chicago and Florida

Corporate Profile: KeyRecruiters provides recruiting for IT professionals and high tech company executives almost exclusively in the Chicago area. Company founder Russ Hoffman perfectly fills this niche, as he lived and worked in the area his entire life and is familiar with Chicago companies, as well as commuting and other issues involved in career satisfaction. In fact, his lifelong focus has been on enhancing, improving, and accelerating career success. Russ owned a psychology practice specializing in career issues for more than 20 years. He then founded KeyRecruiters in 1998 upon transferring with his wife to Florida’s central Gulf Coast. As a recruiter for the “Big 5”, well-established Chicago companies, and explosive high-tech start-ups, KeyRecruiters has turned a profit since its fifth month of existence.

The Q-Form™ Solution: According to Russ, they needed to import to about 150 custom defined fields in GoldMine from their interactive online resumes. These forms inventory technical, management, and consulting skills, as well as career goals and preferences. Using Q-Form, all of this information automatically populates GoldMine, saving 30 minutes of data input per new contact. An added benefit is the ease with which they can then identify career skills and recommend the right candidate for a particular job. KeyRecruiters has used Q-Form from the beginning and can't imagine an easier way to do business.


Company: FastFloors.com
Industry: National Flooring Sales
Contact: Tony Cuozzo
Title: Founder & General Manager
Headquarters: South Florida

Corporate Profile: FastFloors.com sells flooring nationally over the Internet to consumers. The company has been involved in the flooring industry for over 20 years, and made the switch to Internet only sales approximately two years ago. Featuring a full staff of experienced flooring professionals, FastFloors.com handles most major-brand carpet, ceramic tile, wood, laminate, and vinyl flooring at wholesale prices. It services the entire United States and Canada.

The Q-Form™ Solution: According to Founder and General Manager, Tony Cuozzo, when FastFloors.com started on the Internet, they soon identified the need for an online form that could import data directly into their ACT!® database. They had been using ACT! contact management software by Symantec® for many years, and contacted the company with this need. The response from the folks at ACT! was that "they had no idea how to do that".

Says Tony, "After speaking with the QuantumHost staff, we purchased the GoldMine contact management software along with the Q-Form package and we're shocked (by) how easy and efficient this method of data retrieval was."

Now able to properly import, manage, and follow up on data received from the Internet, FastFloors.com has doubled its sales (within the first month) and is continuing its strong growth path. They are still discovering new ways to utilize the potential of Q-Form.

Tony adds, "we have been in business a long time and dealt with many different vendors including major web hosting companies. I can honestly say that I have never come across a better group of people then [sic] the staff at QuantumHost and would highly recommend them to anyone that wants to consider a serious online presence and/or e-commerce site".


Company: Corcerama Comercio de Autopecas Ltda
Industry: Wholesale Auto Parts
Contact: Mario Bernardes
Title: Director
Headquarters: Sao Paulo, Brazil

Corporate Profile: Corcerama Comercio de Autopecas Ltda is a wholesale auto parts company located in Sao Paulo, one of the larges cities in the world, and Brazil's richest. The company has been in operation for over 25 years and serves over 6,000 customers nationally. Corcerama is primarily a distributor of brakes, suspension, and other light mechanical parts. Its customers can now view and purchase products, as well as check their accounts, on the company's web site.

The Q-Form™ Solution: According to Corcerama director, Mario Bernardes, they are using GoldMine 4.0, and Q-Form appeared to be a good solution for receiving Internet contact information directly into GoldMine. Mario is pleased to report that indeed Q-Form proved to be "exactly what we needed" and that Q-Form "puts (the information) right where we need it".

To compound Q-Form's benefits, they are using it in conjunction with GoldMine's Automated Processes™. Now, when a new Corcerama customer submits their form online, and it is retrieved through GoldMine's E-Mail Center, a new contact record is created, and Automated Processes are launched that respond to the contact, sending out emails, printed materials, etc. effortlessly. Mario concludes, "I can hardly imagine something more reliable and efficient."


Company: ERG, Inc.
Industry: Executive Search (Headhunter)
Contact: Gene McCabe
Title: Senior Recruiting Partner
Location: Houston, TX

Corporate Profile: ERG, Inc. provides Executive, Sales, and Professional Services Staff placement for Software companies that specialize in the following: Enterprise Resource Planning (ERP), Supply Chain Execution (WMS/TMS), Maintenance Management (CMMS), Supply Chain Planning (SCP), Product Data Management (PDM), Customer Relationship Management (CRM), Electronic Commerce (Automated Procurement)…to name a few.

In operation since 1996, ERG was highlighted in the October 26, 1998 issue of US News & World Report (see "Hunting for Headhunters" by Mary Lord). The article discussed trends in recruiting and the effect that the Internet has had on the industry.

The Q-Form™ Solution: ERG's senior recruiting partner, Gene McCabe, describes the business need that led them to Q-Form: "On a daily basis, we receive a flood of resumes via e-mail. Our goal has always been to accurately catalog and categorize each of those resumes. Each day, time is of the essence, but it is important to give each resume a thorough review so that we may properly catalog their life experiences in our GoldMine database. Our clients usually have very specific requirements with regards to professional experience, educational and geographic backgrounds. If the candidates have been properly entered into Goldmine, we can run a variety of custom queries against that 'talent' database and the result is usually a handful of very good matches. It takes between 15-20 minutes to accurately review and hand-key and catalog a single resume into Goldmine. We needed a 'smart' contact form that was able to provide us data in a .dbf or .txt format that could be imported directly into Goldmine with fewer keystrokes."

Gene goes on to explain how Q-Form met that need: "Job Seekers complete an online form, answering questions about their professional and educational backgrounds. Once they hit the 'Submit' key, their data is sent to ERG via an email. From the Goldmine E-mail center, we receive the email and a Goldmine record is automatically created, with literally nothing more that a 'double-click' of the mouse. If the Job-Seeker filled out the form in it's entirety, ERG has a candidate that can be queried on instantly. The service has eliminated many hours of tedious manual labor. The data is imported into custom and key fields within Goldmine that allows the ERG staff instant access to the database of 'talent' with a simple query."

According to Gene, the resulting timesavings from not having to hand-key a large amount of data has been the most significant return on their investment so far. We're sure that increases in sales and income are soon to follow.


Company: NicheStuff.com, Inc.
Industry: Corporate and Internet Marketing
Contact: Bill Connard
Title: President
Location: Temecula, CA

Corporate Profile: Founded in February 1999, NicheStuff.com, Inc. specializes in CD business cards and pocketsize CD Rom's. Although barely a year old, the company has grossed over $1 million in sales and has provided CD cards to industry giants such as Compaq, IBM, Price-Waterhouse-Coopers, EDS, Polaroid, Computer Associates, Lucent, and many more.

The Q-Form™ Solution: NicheStuff.com president Bill Connard sought a solution to reduce the need for data entry into GoldMine from their website form submissions and to provide high-end customer service utilizing GoldMine's Automated Processes. According to Bill, Q-Form both met their needs and surpassed their expectations. There is no need to rekey data - the contacts are automatically created in GoldMine - and with the attachment (via the Q-Form wizard) of GoldMine Automated processes to those contact records, customer service is greatly enhanced. Bill states, "Our Web store is now a very lean and profitable portion of our business".


Company: Genitor Corporation
Industry: Software Development Tools
Contact: David Winfree
Title: VP Sales/Marketing
Location: Ann Arbor, Michigan

Corporate Profile: Founded in 1996, Genitor Corporation is a privately held, Michigan corporation, delivering innovative and high-powered products and services that assist programming workgroups with code construction, documentation, reengineering, and reuse.

Genitor Corporation is dedicated to serving the needs of the professional software engineering community. These developers, often seen as gurus, act as the backbone of the software industry by supplying the low-level components needed to construct custom business, real-time, and embedded software systems. Genitor products provide an infrastructure for code sharing, rapid development, documentation, and streamlined maintenance. Such capabilities remove software developers from the inefficiencies of C/C++ programming and let them focus on the truly important aspects of the problems they are striving to solve.

Genitor is a two-time winner of the Software Development Jolt Productivity Award.

The Q-Form™ Solution: David Winfree, Genitor's V.P. of Sales and Marketing, describes the need that led them to Q-Form: "We needed a way to collect data from our web site and automatically import it into our in-house information systems. We use Goldmine together with other custom information systems and we needed the ability to automate movement of information between our web site at these systems."

He goes on to explain how Q-Form met that need: "Q-Form allowed us to develop custom web form handlers that take data from our web site and automatically route it to the appropriate places in Goldmine, as well as to our custom information systems. The QuantumHost technical staff was (and continues to be) extremely helpful to us as we customized our web forms to allow automated processing."

David sums up the benefits of Q-Form for Genitor: "Since using Q-form to automate many of the data administration tasks that we used to do manually, we can now handle more than ten times the daily web traffic with the same sales and administrative staff. At the same time, the quality of sales and marketing intelligence that we collect from our web site has improved substantially because we are able to collect and process much of the data completely automatically."


Company: R.W. Furr Clothiers
Industry: Men's Custom Tailored Clothing
Contact: Rex Furr
Title: Owner
Location: Dallas

Corporate Profile: Founded in 1971, R.W. Furr Clothiers specializes in the making of fine custom apparel for executives and professionals. Their mission is to deliver masterfully tailored business and formal wear, purposefully made with superior craftsmanship, and styled from the finest fabrics and materials in the world.

The Q-Form™ Solution: According to owner Rex Furr, he was led to Q-Form by his desire both for a way that potential customers could contact R.W. Furr from its web site, and for the company to easily follow up with the new contact.

The solution was a Guest Book created with Q-Form, which integrates with his GoldMine contact management software. A prospect fills out and sends the online Guest Book form. It is processed in the background by the servers at QuantumHost, and arrives at R.W. Furr as an email. When retrieved in GoldMine, a new contact record is automatically created with the appropriate fields populated. Now, numerous prospects can be contacted efficiently and professionally.

Rex elaborates on the effectiveness of Q-Form/GoldMine integration: "It takes proper site promotion to get the prospects but my results have been amazing. The average sale for Internet customers that have purchased is between $9-12,000. My investment in the site, promotion, and QuantumHost paid off [with] a 100% return on investment in less than one year."